I’ve never been to Nocton though I do have rough idea of where it is. The reason I’m talking about Nocton is the hugely controversial plans that have been presented to create a ‘super dairy’, which in entails what’s been described as ‘factory farming’ and using a more industrialised American inspired method of milking.
The pros are actually quite sparse to what I’ve found after observing the best publication with knowledge on the subject, which was the Farmers Guardian. I’ve found the owners of the potential site believe the construction of the site would help in ‘reversing the decline in UK milk production.’ I can see where their coming from but celebrity chef Raymond Blanc believes ‘The quality of milk produced so intensively is not as good as milk from grass-fed cows.’ Which makes think twice about the idea that were taking cows out their natural environment and also the welfare implications, it’s being described as if they cows are packed together and took out of the fresh air and slapped into some grey gritty factory.
Also as lecturer and passionate campaigner Debbie Wilson pointed out the company behind the proposed site could be accused of using darker underhanded methods to win public opinion. An example would be how at guest lecture at Lincoln university Debbie pointed out the fact the head of P/R for the company wrote an article for a local magazine stating why the dairy was such a great idea. Seems like you usual slab of P/R biased towards the clients needs. However the twist comes from how the article was credited. Instead of making it clear how the writer was in charged of P/R it failed to mention it and made it seem as if a normal journalist had written it.