Let's dive in the knowledge pit eh ?
This week we looked at could be considered to be a dying art, newspapers and what conventions actually go into making one. Now if you think about it's hard, it could easily turn into print publication if you break down to it's root like the fact it covers news. To break it down I thought of the following points which could identify a newspaper.
1. Timing i.e does it come out everyday ?
2. Design ?, is it quite bland and on paper which is cheap and disposable ?
3. Wide target audience which is gained by covering any subjects like sport and world news ? (World news may not apply to a local paper unless theirs a local slant on the story)
4. A political bias perhaps ? (Like the Sun was with Labour but is now backing the Tories
)
These are just some general points below is more of an expansion of it:
Specific areas- Local (Like the Horncastle Target perhaps ?), National (The Sun), International (I can't think of many so far so I'll update that later, but some national papers like the Daily Mail cover international affairs)
Stakeholders- Work staff (like editors and journalists), advertisers who put ads in the paper, readers,owners and stakeholders who have money in the product, publishers and distributors.
Types of newspaper:
Red Top- These papers are like the News of the World which tend to have a political bias towards the Labour party. They have more focus on entertainment and may use simplistic shorter language to to get their stories across.
Tabloids- These tend to be (I'll use a harsh term) OK magazine but blander design and more formal. They always have a slant and tend to use the facts to put a point across, an example could be the Daily Express.
Broadsheets- These tend to be the more of the 'thinking mans' paper and tend to focus on hard news like politics and serious going on's in the world. An example would be the Times. They tend to supplement full and this could reflect their target audience who more disposable income to pursue subjects like theatre going and purchasing books to read.
Local Weeklies- These work on geodemographical areas. I.e a local paper will cover specific area like a set to of towns for instance. Again like the Horncastle target which covers Horncastle, Woodhall Spa and Conningsby.
Student/council newspapers: Like the super amazing Linc which comes out on a irregular basis and such council ones like the Lincoln county produced one which has been considered heavily biased towards the council. So this purposes the question are they really newspapers, in the case of Student newspapers I would say yes since they cover a wide range of events albeit most have a student slant. Council 'newspapers' however I would say are to just bias to be newspapers and even to an extent cheap P/R for the Council.
Specific subjects- So super cool examples of these would be the Financial times which as the name suggests as slanted quite towards the world of Finance, another example would be internal publications like the one produced for Royal mail telling workers what's going in the company. However for internal publications I would say their merely newsletters considering the biased and uneasy agenda they possess.
Now since I've finished blowing your mind it's time to reveal the agenda for next week, for those hardcore fans out their may know a few weeks ago I had to a presentation on a local community radio station. This time I have to do a local paper which has already been chosen for us, the Horncastle Target, and of course the sequel twist is I'm working in a group. Me and my group have split our workload between us and I'm looking forward to working with him it should be a memorable memory of sorts. So far my research has gone OK, not much of it was on the Internet and involved not using it (information not on the Internet ?, madness) so I've had to go through the paper itself which was quite abundant with relevant information and utilise Facebook to spy on editors profiles to obtain other bits.
No comments:
Post a Comment